Sera vs HubSpot
HubSpot Sales Hub gives you a CRM and sequences to run at $100+/seat, plus onboarding fees. Sera's AI agents find your buyers and write the outreach for you, for 99€/mo.
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10×
higher reply rate vs. typical cold outbound due to lead qualification beforehand
10+ hrs
saved each week on finding leads, writing outreach and follow-up messages.
350M+
companies reachable - just brief Sera and its AI agents find and contact the best-fit accounts.
comparison
Sera vs HubSpot Sales Hub, line by line
Capability
Sera
HubSpot
Finds buyers AND writes the outreach
✓ AI agents do both
Detects buying signals & timing
✓ Reaches out at the right moment
Limited, rules-based
Personalised per-company messages
✓ Tailored by AI per account
Templates & tokens
Deliverability & no-spam sending
✓ Managed infrastructure
You manage sending
Verified contact data, GDPR friendly
✓ 350M+ companies, US+EU focus
Bring your own data
Pricing model
✓ Monthly pricing, starting 99€ /mo
$100-$150 /seat + onboarding
Time you need to invest in
✓ 15-20 minutes
Onboarding fees + setup
Why teams switch from HubSpot Sales Hub to Sera
Booked meetings beat busy sequences
Your data never gets old
HubSpot only knows the contacts you import, and they age fast. Sera verifies contacts in real time, so you're never emailing someone who left months ago.
You don't need to write
A CRM doesn't book meetings. Sera's agents research each account and write the first message and follow-ups, so outreach actually goes out.
Reasonable pricing
Adding reps shouldn't multiply your bill. Sera is transparently priced - 99€ a month for a start and 449€ for scale, not the number of "seats" you buy.
Rave Otsla
Sales Manager at Jalax
"With other AI tools, 80% of my leads were irrelevant. With Sera, 80% are actually a great fit."
Hendrik Roosna
Founder at Fairown
“Absolute pleasure to work with! The team is incredibly friendly and responsive. Highly recommend!"
Taavid Mikomägi
Founder at Saarmas
"I'm building a business, not doomscrolling for leads. Sera handles that."
Kaspar Soidla
Owner at Aberg
"Currently, about 75% of new deals in the Finnish direction come via Sera AI."
Erik Mik
Head of Export at Millamore
“Sera found contacts I’d never reach on my own. Far more effective than trade fairs, at a fraction of the cost.”
Rudolfs Selga
RevOps at Montonio
"Huge time-saver! No more hours spent manually checking websites. Sera finds our ideal customers for us."
How Sera works
From brief to closing in three steps
1
Sera analyses your website
You describe who you sell to and what a good buyer looks like. Sera finds the accounts itself, so there are no seats to license and no onboarding project to complete first.
2
Agents find, qualify & write
Sera builds your opportunity pool, filters for fit, researches each account, and writes personalised outreach that sounds like you. No sequences to configure and no rep to run them. Approve each message or set it to autopilot.
3
Conversations land in your inbox
Replies from interested buyers land in your inbox as they answer. You step in to close, with no per-seat bill and no onboarding fee.
Not just an AI agent, but a whole team
Your next 100 customers are already out there
Let Sera's agents find them and start the conversation before your competitors do.
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